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Articles

• ELECTRONIC CUSTOMER RELATIONSHIP MANAGEMENT (E-CRM) - OPPORTUNITIES AND CHALLENGES IN THE DIGITAL WORLD

  Simranjeet Singh, Pawanjot Kaur

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• HARNESSING BUSINESS DATA ANALYTICS FOR COMPETITIVE ADVANTAGE IN THE DIGITAL ERA

  A.Sasikala, Merccy Minerva T

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  DOI: https://doi.org/10.59415/mjacs.v2i4.175

• HEALTH DRINKS CONSUMPTION PATTERN OF DIABETES PEOPLE IN MADURAI DISTRICT

  Dr. M. Subasini

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